Many artists put in their mission statement, simply that they want a record deal, thinking that is all they need to succeed for career in music. Most don’t have a clue what it takes to get that deal, let alone maintain that career.
The ATL Showdown is a talent showcase created to provide a first-round platform of exposure for developing music artist. Winners are inducted into our academy for hands on training and development.
A music career is a charted path to follow. Artist development involves all the issues surrounding and arising from that charted path, and crosses into knowledge of product development – the ultimate sale of the music.